Project: Groton Nature Center
Client: ECHO, Leahy Center Lake Champlain
Role: Art director and lead graphic designer on exhibit design package
As Creative Director for ECHO, a science and nature museum in downtown Burlington, Vermont, I am part of a small in-house exhibits team that collaborated with Vermont State Parks and Vermont Parks Forever to redesign a new center to have more modern interpretive exhibits and hands-on interactives. The goal of the project was to inspire a new generation of environmental stewards by building deep, life-long connections to nature. The design direction focused on modern illustrations of the natural habitats unique to Groton, using a combination of bright and natural color palettes, and clean/easy to understand layouts. The design team organized the space into 4 main areas:
2. Human History: Humans have been utilizing Groton’s natural resources and altering its landscape for thousands of years. The exhibits bring to life this unique history from the area’s first people who moved into the area 13,000 years to The Civilian Conservation Corps to the Groton Forests of today.
3. Geomorphology: Hundreds of millions of years of eologic processes have shaped the Groton we see today. Through 3D maps, rock samples, and interactives, this area focuses on Groton's unique bedrock and geology history.
1. Natural Communities: Groton State Forest’s contiguous landscape of woodlands, wetlands, and waterways is host to a rich array of natural communities. Through murals, exhibits, taxidermy, and dioramas, this area shows visitors Groton's forests, animal species, unique bogs that they might see right outside the center.
2. Human History: Humans have been utilizing Groton’s natural resources and altering its landscape for thousands of years. The exhibits bring to life this unique history from the area’s first people who moved into the area 13,000 years to The Civilian Conservation Corps to the Groton Forests of today.
3. Geomorphology: Hundreds of millions of years of eologic processes have shaped the Groton we see today. Through 3D maps, rock samples, and interactives, this area focuses on Groton's unique bedrock and geology history.
4. Discovery Center: This area provides visitors the space and tools to investigate questions through scientific observation, research, and arts & crafts using reference library, work stations, collection drawers, jr. ranger display.
I also created some marketing materials and signs for the opening.
